The Cornell Daily Sun (https://cornellsun.com/tag/food-and-brand-lab/)
Six former members of the Food and Brand Lab previously told The Sun that Wansink urged his undergraduate students — some of whom had little or no experience — to use unethical research methods to produce findings that would bring publicity to the lab.
Prof. Brian Wansink, founder and director of the Cornell Food and Brand Lab, has retracted five studies in the last year, staining the reputations of the University and his students, those who worked with him say.
The retracted publication is the food researcher’s fourth full retraction this year, along with at least eight corrections published or forthcoming and a slew of misconduct allegations facing at least 50 of Wansink’s studies.