E-Cigarettes: A Shiny Alternative To Smoking?

Smoking is cool again. Who would have thought? Just when many thought smoking was on the decline, with stomach-churning advertisements of charred lungs on public television and the preeminence of smoke-free environments, an alternative form of nicotine delivery is gaining popularity: high-tech e-cigarettes. One of the most popular of these is the JUUL, which accounts for 32 percent of the U.S. e-cigarette market share. The JUUL is about one-fifth the size of an iPhone and uses patented nicotine juice cartridges, called JUULpods.

JEONG | The Juul Manifesto

A spectre is haunting Cornell — the spectre of the Juul. It has seized every Collegetown frat party, every hidden corner of the Olin stacks, and every North Campus dorm. With each additional “Do u have pods?” text sent on this campus, the grasp of the Juul tightens around the lungs of Cornellians everyday. However, an existential threat of the Juul looms over New York State. Two months ago, Governor Cuomo signed a bill banning the use of e-cigarettes in public indoor spaces — officially putting him on every teenager’s shit list, right next to the mayor from Footloose and the principal from The Breakfast Club.